2016 Study of Media Planning and Buying

A study conducted jointly by Kantar Media and James G. Elliott Co., Inc. to understand the challenges today's Media Planners, Buyers and Sellers face, and to discover areas where expectations are misaligned.

Publisher's Guides and Decks based on both Planners/Buyers and Sellers questionnaires are available for free download here:


Marketing & Creative Services


The Elliott Company marketing department addresses your specific marketing goals with industry insight and creative planning.  We can work with you to reposition or develop your brand’s identity and effectively deliver that message to your client base. We can also help uncover places for additional revenue, analyze your competitive standing, answer RFPs, and help integrate your assets with other opportunities (print, web, custom publishing, events).


Our team of copywriters and designers will write, design and produce all of your advertising sales collateral, from media kits and sell sheets to eBlasts and direct mail. We also prepare client proposals and presentations, capabilities and category brochures, and compile research study results. 


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